Seven Benefits You Can Expect From Target + Response

1. You're Paid for Leads, Not Sales

   All Target + Response per-inquiry (P.I.) programs are based on generating inquiries only. Your compensation never relies on the direct sale of any product. You get paid when your listeners call a toll-free phone number assigned to your station and leave their name, address and phone number. (Variations exist for some advertisers – ask for details.)
   
   

2. Third Party Telemarketing Assures Accurate Tracking

   We use reports from independent inbound telemarketing firms and third-party long distance carriers to verify phone calls captured 24 hours a day, seven days a week. These services are scrutinized by Target + Response to assure that you are credited for every lead your radio property generates.
   
   

3. Our Spots are Action-Oriented and Designed to Generate Results

   The objective of our radio copy is to make the phone ring. We use time-tested direct response techniques to compel qualified listeners to pay attention and take the desired action. We have over 18 years of experience doing this. We need to be good at it in order to survive.
   
   

4. Scheduling Flexibility Minimizes Your Risk and Maximizes Your Opportunities

   Scheduling the spots is completely up to you. Run as many or as few spots as your unsold inventory allows. However, there are techniques that make a big difference in maximizing your income. We want you to make as much money as possible from your unsold inventory and we'll give you the guidance to get there!
   
   

5. Our In-Depth Reporting Provides the Feedback You Need

   Through our computerized Lead Tracking System, we show you the precise days and hours that your station generates leads and the income you've made. Reports are available whenever you like for the campaigns you are airing. This information helps you schedule spots effectively so you can increase your income.
   
   

6. You Get Paid Fast!

   It's our flat-out policy to turn around payments within ten days of receiving your monthly invoice.
   
   

7. We Stand By Our Word. We Don't Over-Promise What We Offer

   Target + Response wants to build a long-term relationship with you. It's our goal to earn your trust, bring quality offers to you, help you maximize your performance and pay you quickly. Good offers and good service – isn't this the best way to earn your commitment?

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