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Effective Radio Advertising
at Discount
Direct Response Rates



How Per Inquiry Advertising
Generates Sales Leads
Risk Free



The Lead Generation
Process Through
PI Advertising



Benefits and Limitations
of Pay-Per-Lead
Radio Advertising



P.I. Advantages
Over
Remnant Radio Advertising



6 Reasons to Use T+R
Radio Advertising
to Generate Sales Leads



Info for the
DRTV Advertiser and
Direct Response Television
Advertising Agency



Contact Us

DRTV Advertisers Use Target + Response for Radio Lead Generation Advertising

DRTV Marketers Obtain Discounted Radio Rates

Advertisers who use DRTV for lead generation use Target + Response for their radio advertising. That’s because Target + Response acquires radio advertising time at up to 80% off the rates that stations charge their biggest and best customers.

Many direct response television advertising agency leaders rely on us to expand their DRTV clients into radio lead generation advertising.

The Leaders in Radio P.I. Advertising

Our specialized radio per-inquiry advertising services provides DRTV marketers and direct response television advertising agencies with the most cost efficient and expansive radio programs. For national DRTV advertisers, we routinely deliver:

  • Over 25 million impressions a week
  • 250+ radio stations and networks in the top 75 markets
  • About 40-50 spots per week per radio station
  • Up to 80% savings off the best-negotiated cash rates

Talk to Target + Response About Your Sales Lead Generation Program

We are radio people. We know the right DRTV offers to use in radio. We have an outstanding track record writing response-driven commercials. And we are the leaders in pay-per-lead placements - the ideal media buying strategy that makes radio advertising cost effective for those using direct response television.

If you are a DRTV advertiser or direct response television advertising agency who needs a leader in direct response radio, contact Target + Response.

Radio advertising articles - The Right Ingredients for Successful Direct Response Radio Advertising