Links to Advertising and Direct Marketing Services

Direct Marketing Association
The Direct Marketing Association (The DMA) is the oldest and largest trade association for users and suppliers in the direct, database and interactive marketing fields.

Chicago Association of Direct Marketing
The Chicago Association of Direct Marketing (CADM) is a professional organization providing support, education and networking opportunities to direct marketers in Chicago and throughout the Midwest. Membership in CADM is open to direct marketers, buyers, suppliers and all others who desire to share ideas and work together to promote the industry.

Radio Advertising Bureau
The Radio Advertising Bureau's (RAB’s) mission is to increase awareness, credibility, and salability of Radio by designing, developing, and implementing appropriate programs, research, tools, and activities for members. In carrying out this mission, the RAB will: raise the professional standards of Radio advertising; recognize that the RAB is a service organization that must be responsible to the needs of its membership; and increase Radio revenue.

DM News
The newspaper of record for direct marketers. DM News offers expert news reporting, plus a remarkable selection of focused sections providing in-depth coverage of specialized market niches.

Interactive Advertising Bureau
The Interactive Advertising Bureau (IAB) is dedicated to helping online, Interactive broadcasting, email, wireless and Interactive television media companies increase their revenues. The quality of the IAB leadership, membership and industry initiatives, such as standards, research, advocacy and education, benefit the membership as well as the industry as a whole.

Chicago Interactive Marketing Association (CIMA)
CIMA provides the opportunity to make new relationships and learn about the latest developments in the interactive marketing industry. CIMA events include happy hours, speaker luncheons and educational events that bring the community together to share ideas and discuss industry-related topics. CIMA's membership spans a broad spectrum of marketing, media, technical and creative professionals in the Chicagoland interactive community.